Relationship Map for Product Experience Manager
- Product Structuring and Data Management
- Catalog Configuration and Display
- Pricing and Promotions
- Customer Segmentation and Access
- Bundles and Configurations
- SEO and Metadata
Products are associated to nodes in one or more hierarchies | This means that a product’s place in a catalog is determined by where it sits in the hierarchy. If a product is assigned to multiple nodes, it can appear in multiple sections of the catalog, giving flexibility in product placement. |
Attributes are linked to products through templates | Attributes define product characteristics and are organized within templates to provide reusable and consistent setups for products. |
Templates are used to manage groups of attributes | Templates standardize the usage of attributes across multiple products, making management more efficient and uniform. |
Product tags group products by keyword | Tags help group products with similar characteristics that may not share the same attributes, making them more easily searchable. |
Attributes are used to create search facets | Search facets allow customers to filter products by attributes like color or size, improving their browsing experience. |
Catalogs are made up of one or more hierarchies and price books | Catalogs control which products are displayed and at what prices based on the hierarchies and price books selected. |
Products tied to specific hierarchies show up in corresponding catalogs | Only products assigned to hierarchies included in a catalog will appear in the catalog for customers. |
Multiple catalogs can be assigned to different customer segments or geographies | This allows businesses to tailor product selection and pricing based on region, customer type, or other segmentation factors. |
Product tags influence catalog visibility and dynamic product associations | Tags offer additional flexibility for organizing and promoting products, ensuring that relevant products are featured together. |
Price books define prices for products across catalogs | Price books let you set prices for the same products across different catalogs or customer segments. |
Price books support multi-currency and dynamic pricing | Price books can contain pricing for different currencies, ensuring products are sold with appropriate localization. |
Promotions are linked to specific products, catalogs, and customer segments | Promotions help personalize offers for customers based on the catalog they are viewing and the products they are purchasing. |
Accounts and customer profiles influence catalog and price book access | Different types of customers, such as B2B buyers or loyalty members, can access specific catalogs with tailored pricing. |
Customer segments determine access to specialized catalogs and personalized pricing | Customer groups can be targeted with promotions, exclusive catalogs, or special pricing. |
Subscriptions are linked to products, bundles, and price books | Subscriptions rely on product data and price books for managing recurring billing and dynamic offerings. |
Bundles are treated as standalone products with dynamic or fixed pricing | Bundles allow multiple products to be sold together, either at a fixed price or with prices calculated based on customer selection. |
Dynamic bundles interact with product templates and attributes | Dynamic bundles allow for customization by the customer, with the final product configuration based on selected attributes. |
Bundles of bundles create complex product groupings | Parent bundles can contain child bundles, enabling larger, customizable product sets with flexible pricing. |
Bundle inventory management depends on individual component availability | The maximum number of bundles available is determined by the availability of the least-stocked product in the bundle. |
Attributes and templates help manage SEO metadata | Product attributes are used to enhance SEO by embedding metadata like keywords and descriptions for improved search visibility. |
SEO attributes and metadata influence how products appear in search results | Optimized SEO metadata ensures products are ranked higher in search results, increasing visibility to potential customers. |