Multi-Currency & Multi-Geo Pricing
Support for Multiple Currencies
One of the key benefits of Elastic Path's Price Books is the ability to support multiple currencies. If your business operates globally, you can set up different prices for the same product based on the region. For example, you can have USD, EUR, and GBP prices for the same product in a single price book, making it easy to localize pricing based on region or customer preference.
Multi-Geo Pricing
With Price Books, you can easily set different prices for different geographical regions. This is important when market conditions, shipping costs, or exchange rates vary by location. Price Books can be customized to reflect different pricing strategies for different regions, ensuring profitability and competitiveness in each market.
Applied Example: Playtend Games uses multi-geo pricing to sell the same gaming console at different prices in North America and Europe, accounting for currency fluctuations and shipping costs.